New Article Published to LinkedIn this Morning. Navigating the Terrain: A Tale of Three Sectors in Oil and Gas Marketing
Doug Mansfield • September 30, 2025
Today I published an article to LinkedIn titled Navigating the Terrain: A Tale of Three Sectors in Oil and Gas Marketing. Please have a look if the topic interests you.
The oil and gas industry, a behemoth of the global economy, is not a monolith. It is a complex ecosystem divided into three distinct sectors: upstream, midstream, and downstream. Each segment operates with unique objectives, targets a different customer base, and consequently, employs vastly different marketing and sales tactics. Understanding these nuances reveals why one sector, in particular, appears to be a more fertile ground for aggressive sales and marketing strategies.
Full article at:
Navigating the Terrain: A Tale of Three Sectors in Oil and Gas Marketing
This blog post was created by Doug Mansfield, president and founder of Mansfield Marketing
As the founder of Mansfield Marketing and a B2B sales expert with deep roots in Houston, I've seen firsthand how a little bit of strategic focus can yield huge results for local companies. If you're a Houston B2B professional or business owner, you know our market is highly competitive, especially in the industrial, energy, and professional services sectors. But, being in Houston also has advantages we can leverage.
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