New Article Published to LinkedIn this Morning. Navigating the Terrain: A Tale of Three Sectors in Oil and Gas Marketing
Doug Mansfield
September 30, 2025
Today I published an article to LinkedIn titled Navigating the Terrain: A Tale of Three Sectors in Oil and Gas Marketing. Please have a look if the topic interests you.
The oil and gas industry, a behemoth of the global economy, is not a monolith. It is a complex ecosystem divided into three distinct sectors: upstream, midstream, and downstream. Each segment operates with unique objectives, targets a different customer base, and consequently, employs vastly different marketing and sales tactics. Understanding these nuances reveals why one sector, in particular, appears to be a more fertile ground for aggressive sales and marketing strategies.
Full article at:
Navigating the Terrain: A Tale of Three Sectors in Oil and Gas Marketing
This blog post was created by Doug Mansfield, president and founder of Mansfield Marketing
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